Google introduces Responsive Search Ads. These responsive search ads combine advertising content with the power of Google's machine learning to help you deliver more useful and valuable ads.Today's consumers are more curious, more demanding and expect to get things done faster with the help of mobile technology. They also expect your ads to be more useful and personalized.Achieving this goal is not easy, especially when done on a large scale. For that reason, Google has just introduced Responsive Search Ads. These responsive search ads combine advertising content with the power of Google's machine learning to help you deliver more useful and valuable ads. You only need to provide up to 15 titles and 4 descriptions and Google will take care of the rest. By testing different combinations, Google learns which ad content performs best for a specific search query.

As a result, people searching for the same E-Mail-Datenbank kaufen thing may see different ads based on their given context. We know that this type of optimization works: on average, advertisers who use Google's machine learning to test multiple ad content see up to a 15% increase in clicks. These responsive search ads will begin serving advertisers in the coming months.People watch more than 1 billion hours of video on YouTube every day. Likewise, they increasingly come to the platform to be inspired and informed before making any type of purchase.

For example, almost 1 in 2 car buyers say they go to YouTube to find information before deciding on a vehicle. And close to one in two E-Mail-Datenbank kaufen millennial's visit the platform for advice on how to prepare a recipe before deciding which ingredients to buy. This means that it is essential that your video ads are shown at the most appropriate time and to the most suitable audience.